Continuing a growing trend among global hospitality giants, Hilton has unveiled bold plans to nearly triple its presence across Africa, signaling renewed confidence in the continent’s economic and tourism potential. The hotel group currently operates 63 properties in Africa, with over 100 more in the pipeline. This expansion will bring Hilton’s portfolio on the continent to more than 160 hotels in the coming years.
As part of its strategy, Hilton will enter several new markets, including Angola, Benin, and Madagascar. The expansion highlights the company’s commitment not only to tapping into Africa’s untapped tourism markets but also to stimulating local economies through job creation and infrastructure development.
Carlos Khneisser, Hilton’s Vice President of Development for the Middle East & Africa, emphasized the significance of this move:
“We are thrilled to announce several new hotel agreements which significantly expand our footprint in Africa, a continent brimming with potential and opportunity,” he said.
“Our development strategy underscores our commitment to supporting Africa’s hospitality sector as we partner with owners to grow our footprint, deliver exceptional stays for our customers and create jobs for local people.”
In Angola, Hilton has signed agreements for three properties—two in the capital city, Luanda, and one in Cabinda. In West Africa, Hilton plans to strengthen its presence in Nigeria with new hotels in Abuja, Kano, and Ikeja, strategically located near Murtala Muhammed International Airport in Lagos.
The group will also mark its debut in Benin with a new hotel in Cotonou, set to open in 2028. Meanwhile, Hilton’s first hotel in Ghana—Hilton Accra Cantonments—is scheduled to open later this year in partnership with High Street Development Company. The property will be located in Cantonments, an upscale district known for its embassies and high commissions.
Another highlight of the expansion includes Hilton’s entry into Madagascar, where the company will open two new properties—one in central Antananarivo and another in a southern location. These hotels will tap into the island nation’s growing appeal as a destination rich in biodiversity and cultural heritage.
Khneisser noted that these investments are projected to create around 18,000 new jobs for local communities, providing a significant boost to regional construction and service industries.
“Africa offers incredible opportunities, from thriving business hubs to vibrant cultures, wildlife, and natural landscapes,” said Khneisser.
“We are excited to unveil a host of new destinations building on Hilton’s legacy of hospitality across Africa for over 65 years.”
With this ambitious strategy, Hilton not only reinforces its position as a leader in the African hospitality sector but also affirms its long-term belief in the continent’s potential for growth and innovation.
