In the first 8 months of 2024, the value of Italian exports of marble and natural stone to the USA exceeded that of Italian exports of ceramics.
This result is much more than just economic data: it represents a clear signal of the actual “value” that the American market attributes to natural products compared to alternative and synthetic materials. An appreciation that demonstrates a growing attention to the natural and quality materials that Italy is able to offer.
Although the overall value of Italian ceramic exports to the USA will probably exceed that of natural stones again at the end of the year, the current data underlines the excellence of the Italian stone sector, capable of conquering and retaining new consumers.
Made in Italy natural stones are establishing themselves as a symbol of authenticity, durability and beauty, characteristics increasingly sought after by architects, designers and private clients in the US market.
Evidently – and despite the uncertainties of the markets -, the Italian marble and natural stone industry continues to expand and bring Italian quality and innovation to the world.
This success is not only the result of centuries-old tradition, but also of the ability of the sector to innovate and respond to the demands of an increasingly demanding global market.
