The natural stone and marble sector is at the forefront of Italy’s efforts to establish Geographical Indications (GI) for non-agricultural products. According to recent data from Unioncamere, the stone and marble sector drives this process, with 19 national nominations, 4 of which come from Tuscany (Carrara marble and Rapolano travertine).
Overall, 71 productions across Italy – from marble and stone products to ceramics, textiles, and metal crafts – are being evaluated for GI certification, the official label that links products to their region of origin and ensures their authenticity.
Tuscany Takes the Lead
Tuscany leads the country with 10 nominations across various sectors, confirming the region’s strategic role in protecting and promoting natural stones. The iconic Massa-Carrara marble remains the centerpiece of this strategy, a worldwide symbol of Italian excellence.
As Giuseppe Tripoli, Secretary-General of Unioncamere, stated: “This process represents a decisive step for the protection of local craftsmanship and industry. By integrating these designations into the framework of industrial property, we provide producers with a strong tool for recognition and defense against international competition.”
A New Era for Exports
GI certification is not just an honorary title but a strategic tool for international visibility, offering:
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Legal protection against imitations and misuse of the product’s origin.
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Added value in global markets, as architects and designers seek certified authenticity.
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Heritage promotion, linking modern processing techniques with centuries of Italian quarrying tradition.
The marble sector leads the way for Italy’s industrial treasures to be fully safeguarded, ensuring that the quality and reputation of its natural stones remain recognizable and protected worldwide.
